WIM Virtual Panel: Direct to Fan Leveraging Online Platforms and Content Creation
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With the temporary loss of live music and touring, it’s time for artists to leverage online platforms and engaging content to stay close to their fans and supporters. Having a cohesive direct-to-fan engagement strategy will allow you to find unique ways to keep growing your fan base and uncover new revenue streams. With livestreams and curated playlists taking over the internet, we’ll hear from 3 experts on how to stay innovative and ahead of the curve. Fans need connection to their favorite artists more than ever right now, so get ready to discuss how to maximize and amplify your career online.
Featured Speakers
Nicole Johnson - Head of Urban Marketing @ Pandora
Cindy Nguyen - Head of Pop @ Create Music Group
Stephanie Mitchell - Director, Partnerships & Operations @ Sound So Far
Moderated by: Sari, Director, Client Partnerships @ Superfly